Category Archives: Business

Math for an Innovation Nation

Posted on October 19, 2008 by Chris Zach

The recent economic turmoil has the nation looking for short-term tactics to right the sinking financial ship. While my own (shrinking) 401(k) and IRA accounts are quantitative testament to how important fixing the markets is to me personally, in this … Continue reading →

Posted in Education, Government, Marketing & Branding, Science | Tagged , , , , | 2 Comments

No help navigating toward a purchase

Posted on July 17, 2008 by Chris Zach

Garmin is known for its talent in building a wide range of navigation devices, for purposes from driving to fishing to flying to hiking. But its aptitude for direction-giving starts to weaken when it comes to pre-purchase research on the … Continue reading →

Posted in Internet, Marketing & Branding | Tagged | Leave a comment

What can whiteboard do for you? 3 tips for results higher than sniffing a dry-erase marker

Posted on June 19, 2008 by Chris Zach

I was fortunate to sneak the Chicago MIT Enterprise Forum‘s Whiteboard Challenge into my schedule Tuesday night. I’m about to take off on a fishing trip with my dad at Milton Lake, far, far up in Saskatchewan, Canada, and I … Continue reading →

Posted in Startups | Tagged , , , , , | Leave a comment

Strategic Swiss cheese? Can’t let that Slide.

Posted on June 10, 2008 by Chris Zach

It’s an oft-stated reality that confluence of low cost, simplicity, and speed in developing web applications has made it easier than ever for a new competitor to launch on to the scene and grab an opportunity or fill an emerging … Continue reading →

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B is for Brand and for Blog and for Booyah!

Posted on June 5, 2008 by Chris Zach

I’ve been working on the outline of a presentation for a client and thought I’d post it here for sharing. The Internet as been creating many opportunities for small companies (including sole proprietors) to act bigger than they could afford … Continue reading →

Posted in Marketing & Branding | Tagged , , , | 1 Comment